2020 was a year like no other and unfortunately, 2021 has started with a severe sense of deja-vu, restrictions, lockdowns, masks…with vaccines offering some light at the end of the tunnel. Many look to return to normal or at least a new normal later this year or early 2022, but as outlined in our article on changing travel trends back in November 2020, perhaps some changes will be here to stay.
We highlighted how, safety, sustainability, spontaneity…an increased interest in outdoor activities, escapism and exploring their local market, mean staycations could see continued growth in the coming years. Some properties long established in the domestic leisure market had something of a head start, but with a large and diverse market looking to be inspired there are plenty of opportunities for all property types and locations. Some things to consider: