Tips for Seasonal Promotions
Whatever the season, there is something to celebrate and to ensure your seasonal promotions yield the best results, you should be advertising early.
Haven’t got a strategy in place? With In1 by your side, there’s no need to fret. It’s not too late!
Black Friday, Cyber Monday, Festive Gift Vouchers, January Sales, Valentine’s Day or Summer Breaks. Whatever the seasonal celebration, a well thought-out, creative promotional campaign will allow you to reap the financial benefits of the season.
Follow our lead:
OFFER A SNEAK PEAK:
Release Teaser Campaigns to drive awareness ahead of key seasonal promotions.
SAVE SOME OF YOUR FAB DISCOUNTS FOR LATER:
Sales and promotions are well-received during Black Friday / Cyber Monday and the January Sale period, but don’t give it all away too soon Keep some discounts back to drive slower off-season periods.
START EARLY… FINISH LATE:
For date specific seasonal campaigns, extend your reach and stand out from the crowd.
Keep them coming back for more! Consider offering sliding scale offers, deal of the hour, custom packages, surprise rewards and incentives.
MAKE USE OF HASHTAGS:
Remember to take advantage of this season’s focused Instagram hashtags. Use these in addition to your regular hashtags and promote across all social media.
SPEND MORE… TO EARN MORE:
Increase your ad spend to drive awareness in a competitive market.
Consider running a VIP Deal to offer a little extra something special to repeat customers.
EXAMPLES OF SEASONAL PROMOTIONS
Here are some examples of how we could help your brand spread the word and attract customers whatever the season.