Promoting Gift Vouchers with Digital Advertising

Whether your property is big or small, investing time and money in digital advertising is an impactful way to spread brand awareness. Employing paid search (Google Ads, Microsoft Bing) and social media advertising (Facebook, LinkedIn, Instagram) offers valuable...

April: This Month’s #ClientSnapshot

With summer just around the corner, we’re delighted to look back on a prosperous April, while welcoming May with open arms. We’re about to reach peak holiday and travel season in the Northern Hemisphere, so make sure your gifting solution is equipped with...

How to Craft a Successful Email Marketing Campaign

Many of us spend our days consuming content. As a result, we know not all email marketing campaigns are created equal. Although e-newsletters are amongst the easiest marketing communication tools to create, that doesn’t mean they’re the easiest to get right.  In a...

Optimum Purchase Journey: Language and Currency

We’re fast approaching peak season for properties based in the Northern Hemisphere. We may be a couple of months out from summer, but customers are already starting to plan and prepare. Soon your property will see an influx of room bookings and gift card purchases....