WELCOME TO IN1 SOLUTIONS

Provider of Hotel Booking Engines Technology that drives more bookings!

In1 Solutions is all about delivering more bookings to our clients. We do this because our hotel online booking engine technology is the best around and our hotel online marketing strategies deliver more visitors to your website. We make your website compelling and we ensure that your next booking is always only a click away. Hotel Online Reservation Systems that deliver!

Our world class online booking engine software for the hospitality industry is supported by a complete portfolio of hotel online marketing services, with web design, digital marketing – including SEO, PPC, Social Media and mobile websites for hotels, just some of the services we provide to deliver growth in online revenue. We also provide a suite of integrated solutions and global distribution with GDS, PMS and Channel Manager. Our head office is in Ireland, with offices in the United Kingdom, Spain, South Africa, Holland and New Zealand.

Mobile Websites for hotels & Mobile Booking Engines for hotels that deliver!

  • How to grow Direct Bookings Online

    Lorna McNamara, Marketing Director

    Over the last few years there has been a significant growth both in the number of Hotel Brand Protectionthird party options for booking a hotel room online and also in the level of competition to capture more of a hotel’s brand revenue in a cluttered online market.

    At the Hospitality Technology Show held in London earlier this year, a panel of experts discussed how hotels can capture more of their direct business online and the highlights of the discussion are included in  -http://www.hotelnewsnow.com/Article/13157/How-to-capture-direct-bookings-guest-data.

    Although the level of competition online, for a hotel’s brand and key terms, can very greatly depending on the type of hotel or the location, all hotels can benefit from paying attention to the basics when it comes to managing their brand online and growing direct revenue.

    Website:

    Ensure that your website is easy to navigate. That there is relevant and fresh content, to inform and capture interest. That there are strong visual elements – images, galleries, videos etc and clear calls-to-action and reasons to book.

    Customer Database:

    Use rewards & incentives to encourage customers to convert to direct online when next booking. Implement personalisation of communication with customer databases and good data capture at check-in and pre and post stay communications.

    Product:

    Ensure that the best rates and offers are always available on your own site and any discounts or promotional campaigns running on third party channels should at the very least be matched on the hotel site. Clearly highlight the benefits of booking direct on both the website and in the engine and also include incentives or rewards for booking direct.

    Get Social:

    Use social platforms to encourage interaction and to generate brand awareness and loyalty and to also create social and user-led content.

    Although third party channels will continue to deliver significant levels of bookings to hotels, the value of effectively managing direct bookings will pay dividends as they often come at a much cheaper rate, and also ensure that the hotel can manage a direct relationship with each customer with future benefits with repeat business and shared recommendations.

    Read