Reponsive Group Search & Sort
Lorna McNamara, Marketing Director
Effective group search and sort functionality can significantly increase the conversion rate for a hotel group. Allowing the customer to choose to view availability either for an individual hotel or to check the group as a whole. By simply reducing the frustration factor associated with having to individually check dates across a selection of hotels, can reduce the bounce rate away from the hotel site and the availability search stage and increase the level of completed bookings.
Other enhancements include larger imagery, links to maps, vouchers and property information and packages available. As with our voucher engine, the group booking engine is also responsive. More enhancements will be added soon to Group Search & Sort to enable groups to more effectively cross sell amongst their hotels and to improve the overall conversion level through their group site. Click on the link to view an example of In1 Solutions’ Group Search & Sort.
Wednesday, December 10, 2014