Responsive Voucher Engine
Lorna McNamara, Marketing Director
Online Gift Vouchers are a popular gift choice throughout the year, though particularly so in the run-up to Christmas. Over the years In1 Solutions have enhanced their Gift Voucher engine to enable product vouchers to be divided into categories, such as Spa or Dining. Hoteliers can also link to one voucher item, rather than linking to a long selection of items in a generic voucher list, such as on the Shelbourne Voucher website, there is also fully editable text on monetary vouchers and editable terms and conditions, making the voucher engine fully dynamic and more productive. The dynamic enhancements for the voucher engine has also included the ability to run discounted campaigns on a selection or all vouchers.
A more recent enhancement has been the creation of a responsive voucher engine that works just as well on a mobile device as on a desktop.( View an example of a responsive voucher engine on your mobile). The enhanced functionality and updated display for the voucher engine has seen an increase in revenue generated through the voucher engine and when supported with a dedicated PPC campaign, can deliver bookings throughout the year.
Tuesday, December 9, 2014